Ladies love Jeeps. Jeeps are rugged vehicles designed for dirty work on rough terrain. Traditionally, Jeeps are the ultimate masculine vehicle — and yet, the fact stands: Ladies love Jeeps. As baffling as the phenomenon may be on the outside, the truth is that women love Jeeps for many of the same reasons that men do.
Girls with Jeeps
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Let me give you some background into how I stumbled upon this conundrum. I am a junior at a small, private university in North Carolina that is in the South. The undergrad student population consists of, by my own conservative estimate, Jeep Wranglers. They are the clear car of choice for the upper middle class girl, and I don't understand why. Included in that price is some uncomfortable, manually adjusted cloth seats, a grainy audio system, and manual windows. Yep, you read that right. The Subaru Crosstrek, a decent looking car, can be purchased with every single option included for under 32k.
Jeeps are amazing little vehicles that can go anywhere and do anything. While we may not know exactly what the origin of the name is, it is fascinating just what these little cars can do. America produced the manliest vehicle of WW2, while Nazi Germany produced a car that would forever be associated with hippies and whatever.
While stereotypes are often wrong, research studies seem to confirm that women prefer the Wrangler. Rachel Callahan, on the website Grasping for Objectivity in my Subjective Life, conducted surveys and created the Chick Car Index to indicate which cars are most likely to be driven by a girl. The Jeep Wrangler falls in the middle with an index of 0.